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Our approach to sustainability

Sustainability is at the core of everything we do, and we acknowledge the fact that it is never a stationary state of being, but instead requires constant re-evaluation of our actions. That’s why we keep our eyes open and constantly look for new and innovative ways of making clothes, as well as new ways to contribute to social sustainability.

We want to be part of the solution and help people make good choices and live more sustainable, active lives. We believe that offering better – but uncomplicated – alternatives is the best way for us to make a difference.

Some of the ways we go about this are using materials sourced in an ethical and environmentally friendly fashion and designing for recyclability from the very start of the creative process.

To provide a more concrete view into how we have progressed this plan of ours so far and what new steps are next, we will be launching a more detailed sustainability roadmap in the near future, so stay tuned!

Designing for recyclability & circularity

Making sustainable clothing and shifting towards a circular economy starts on the design table. We always aim to design high-quality durable clothes that can be used for a long time and repaired instead of thrown out at the first sign of damage.

We also try to design our clothes to be as easily recyclable as possible, so that when a jacket or a pair of trousers finally reaches the end of its lifetime, its materials can be given a new life through recycling. Improving the recyclability of our products with every collection is one of our current main priorities.

Recycled plastic is a good example of a material that fits into our design philosophy, as recovered plastic waste is turned into new textiles that are again recyclable at the end of their useful life. We are, however, looking into alternative design and material options that reduce the shedding of microplastics.

Certified sustainable materials

We keep up with the latest developments in certified sustainable materials and incorporate them into our collections whenever possible. This includes recycled materials, plant-based and other renewable fibres as well as traditional fibres produced in more sustainable ways.

Production and supply chain

One of the best ways to ensure environmentally and socially sustainable production is to foster long-term relationships with trusted, reliable factories and material suppliers. We follow ethical guidelines and are currently taking steps towards improving the transparency of our supply chain.

We also use recycled packaging materials and follow the EU REACH regulation on chemicals (Registration, Evaluation, Authorisation and Restriction of Chemicals).

Carbon footprint

We strive to reduce our carbon footprint by increasing the amount of recycled material in our collection and by favouring eco-friendly processes. We are also looking to increase the share of renewable energy sources in our production and aim to be completely carbon neutral by 2026.

Full product life cycle

We design high-quality clothes that stand the test of time. Your actions matter, too! Make someone else happy by donating old clothes that are still in good condition, or find them a new owner through second-hand shops. When a garment is torn, try mending it or having it mended by someone else. When clothes come to the end of their useful life, consider recycling the material instead of throwing it out. Recycled textiles can be put to various uses, for example as cleaning cloths or as insulation material.

Sustainability road map

2016 – Joining the Fairtrade Cotton Program


2017 – Products free from PFCs


2019 – Introducing REPREVE® recycled polyester in our collections


2020 – Introducing Lenzing's TENCEL™ fibres in our collections


2021 – Over half of our materials are from certified & recycled sources


2023 – Improving recyclability & supporting the circular economy by having 40% monomaterial products in our collections 


2024 – All synthetic fabrics made from recycled materials

2026 – Aiming to be 100% carbon-neutral


Our materials

We have two main criteria that we use to select our materials. First, they need to be comfortable and functional to fit our urban and lifestyle-oriented sportswear designs, and second, they need to meet high requirements in terms of their sustainability. All fabrics go through thorough evaluation and testing before entering use.

Torstai has collected a material portfolio with a versatile selection of sustainable options, from recycled materials and Fairtrade-sourced cotton to wood-based textile fibres, but we still keep our eyes open and constantly look for new material options. At the moment, more than half of the materials used in our collections are certified sustainable or recycled, and we will increase this share with every new collection.

Sustainable cotton

Conscious cotton production is based on socially sustainable practices and compliance with strict environmental standards. In 2016, Torstai was the world’s first sports brand to join the Fairtrade Cotton Program (today called the Fairtrade Sourced Cotton model), which creates fairer trading conditions for the cotton farmers and prohibits child labour.

Wood-based fibres

Wood fibre is a renewable, recyclable and biodegradable material that leaves a significantly smaller environmental footprint than traditional textile fibres. For example, making lyocell fibres uses up to 97% less water than regular cotton production.

Our eco-friendly choices – TENCEL™ Lyocell fibres and LENZING™ ECOVERO™ viscose fibres – use raw materials derived from sustainably managed forests and are manufactured using more eco-friendly processes than traditional alternatives.

Recycled materials

Recycled materials make less of an impact on our environment. REPREVE® fibres are made from post-consumer plastic bottles that might otherwise end up in landfills or as litter. As an excellent contribution to the circular economy, using REPREVE® fibres helps conserve water, energy and non-renewable resources by giving existing materials a new lease of life.

We plan to increase our use of recycled fibres by 10–15% with each new season, and by 2024, our goal is to be using recycled alternatives for all of our synthetic fibres.

No fur, no down, no leather

All Torstai products are completely free from animal fur, down and leather. Instead of real down, we use synthetic down-like insulation and other wadding alternatives to hold in warmth in colder weather. Synthetic faux-down insulation is designed to replicate the qualities of down, but with added resistance to moisture.


Our clothing collections are entirely free from perfluorinated compounds (PFCs). For the water-repellent impregnation of outdoor clothing, we use ecological PFC-free alternatives like Bionic-Finish® Eco, a fluorine-free coating that, in addition to repelling water, protects fabrics and keeps colours looking new for longer.